Our Story

A Better Way…

With deep expertise and over 15 years of experience in mergers and acquisitions, the founders of Rein Business Advisors saw an opportunity to do things differently. After years on the buy side—working with private equity–backed companies to acquire and negotiate the purchase of businesses—they recognized that business owners often faced an uneven playing field when it came time to sell.

They knew there had to be a better way for owners to pass the reins—whether stepping away to begin a new chapter or bringing on a partner to help their business grow. That insight became the foundation of Rein.

At Rein Business Advisors, we believe every business owner should be able to approach the sale of their company with clarity, respect, and genuine support. From day one, we’ve built our firm around openness, practical guidance, and an unwavering focus on what’s best for our clients.

Our commitment to integrity isn’t just something we say—it’s how we operate. It shapes how we communicate, how we negotiate on your behalf, and how we make decisions that impact your future. Our team brings both financial acumen and empathy to the table, ensuring that each client feels supported, informed, and understood.

We recognize that selling your business is far more than a transaction; it’s a profound transition. At every milestone along the way, we’re here to offer guidance, unwavering advocacy, and the kind of trust you can count on.